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About David Faltz

David Faltz is the founder of the digital marketing agency White Rabbit Marketing. He helps small to medium size businesses (SMBs) build their presence and enhance their brands on the Internet, using advanced Search Engine and Branding Optimization techniques (SEBO) and cutting edge web designs. He is a graduate from the University of Florida with a degree in public relations and business, and utilizes those skills daily not only in his work, but his published work.

Here are my most recent posts

Go Local or Go Home: What Marketers Need to Know About Local SEO (LSEO)

Posted By: David Faltz
Category: Local SEO
Local Search Marketing

Imagine the family-owned pizzeria down the street investing in search engine optimization. Everyone in town knows they make the best pizza around, but now the family wants to grow its business regionally. Perhaps they’re trying to grow brand awareness before franchising, or maybe they simply want more out-of-town orders, so the family attempts to rank for the keyword phrase “order pizza online.”

Of course, the effort is a flop, resembling a freshly spun ball of dough smacking on the table.…

Are You Link Spamming or Building? 7 Things Execs Need to Know About Link Building

Posted By: David Faltz
Category: Backlinks
Link Earning

Let’s face it: search engine optimization is simple in theory, but it’s a daunting challenge to accomplish for any business. Google’s Panda and Penguin updates don’t make the SEO landscape any easier, adding new factors into search results. One of the most pressing myths surrounding these algorithm updates is that “link building is dead.” This couldn’t be farther from the truth.

The problem, however, is that businesses and marketers often make the mistake of link spamming instead of link building.…

5 Things Most Social Media Marketing Experts Overlook in Their Quest for Web Domination

Posted By: David Faltz
Social Media Marketing Expert

If you have been around for a while in the world of online business, you’ve surely come to think that you’ve heard all about social media marketing, or at least you’re surrounded by all sorts of experts and gurus who claim to know SMM like the back of their hands. The fact is, they’re either lying to get your money or overestimating their abilities and skills. Nobody can claim they know everything about social media marketing, for one simple reason: it has never stopped evolving.…

The Newly Crowned King of the Web: Inbound Marketing

Posted By: David Faltz
Inbound Marketing

The internet has empowered customers, prompting marketers to speak no more at them, but to them.

Customers are not looking at TV spots or billboards to find out about new products anymore – they now have several alternative methods for identifying, researching, comparing, and buying products and services. They’ve gotten to know brands intimately and can make their decision of whether to purchase a certain product or not based on not only the benefits of that product, but also the company’s values and principles, and how these align with what they stand for.…

White Rabbit Marketing

At White Rabbit, we bring your company values and mission to life with innovative and groundbreaking strategies. We understand that no single solution will usher your brand to the front of the competition, but rather, that you have to use a combination of the latest strategies, practices, and techniques. White Rabbit Marketing equips businesses with effective and creative SEO / inbound marketing strategies, designing campaigns that combine search engine optimization, web design, content creation, social media, and branding optimization. Our team of designers, developers, and optimizers employ the latest design and marketing techniques to reach your target audience and improve your brand perception. By building exceptionally appealing and functional websites with quality content, we help you to portray your brand in a glowing and authoritative light. We position your site in the channels your target customers frequent, raising your brand’s search engine rankings and attracting more people to you on social media platforms. The more people who know, like, and respect your brand, the greater your chances of increasing conversions – and your bottom line.
728 NE 5th Ave 33304 Fort Lauderdale, Fl
Phone: 954-368-0870