A lot of business and website owners balk at the words “technical SEO.” To many people, “technical” suggests a concept that is inherently difficult to understand, while SEO in general can seem confusing if you don’t have a background in web design or marketing.
The term itself is intimidating, but the meaning is straightforward. Technical SEO is basically the behind-the-scenes stuff that helps search engines—primarily Google—find and index your site. In other words, it’s all the SEO you do for your site, minus the actual content.…
